CNBC News Highlights Why Ecommerce Brands Need Smarter Email Marketing
Staying ahead of ecommerce trends isn’t just smart—it’s critical. CNBC news recently spotlighted ecommerce brands smashing growth records and the tactics behind their success. Guess what stood out? Email marketing, and specifically, how powerhouse brands are using done-for-you email marketing services to drive sales, retain customers, and maximize lifetime value.
If you run a Shopify store, Amazon shop, or direct-to-consumer brand, it’s time to double down on your email marketing game. Here’s how top ecommerce players are winning big—plus actionable takeaways you can use to grow, starting today.
Why Email Marketing Keeps Dominating Ecommerce Growth
Let’s get real. Social media algorithms change, ads get more expensive, and privacy rules tighten. But your email list? That’s your most valuable asset. CNBC news reports confirm: brands investing in high-converting email campaigns are seeing up to 40% of total revenue driven by email marketing alone.
Here’s why email marketing blows other channels out of the water:
- Direct access to your customers’ inboxes
- Personalized, segmentable, and scalable
- Automated flows like abandoned cart and winback campaigns do the heavy lifting
- ROI that outpaces paid ads by 4x or more
But none of this matters without the right strategy, creative, and deployment. That’s where dedicated email marketing services (like Flizz) come in.
What Today’s Winning Brands Are Actually Doing
According to recent CNBC news segments, the fastest-growing ecommerce brands have one thing in common: they’re not sending generic blasts. They’re sending hyper-targeted, automated emails for email marketing that speak directly to where customers are in their journey.
Here’s what top brands are prioritizing:
- Ecommerce email strategy built on data, not guesswork
Think: advanced segmentation, ecommerce flows, and lifecycle triggers. - Abandoned cart flows that recover up to 20% of lost sales
Automated reminders, smart discounts, and urgency—crafted to convert. - Post-purchase sequences that boost retention and increase repeat purchases
Education, upsells, and loyalty-building content. - Winback campaigns that re-engage lapsed customers
Timely, personalized offers that bring back high-value shoppers. - Klaviyo flows for Shopify and other ecommerce platforms
Seamless integration, advanced automation, and robust analytics.
Why DIY Email Marketing Isn’t Enough Anymore
Building, writing, and deploying an effective email marketing campaign—on top of running your store—is a recipe for burnout. CNBC news highlights the rise of email marketing as a service, letting ecommerce brands skip the headaches and scale faster.
Done-for-you email marketing agencies like Flizz handle everything:
- Strategy and ecommerce email marketing planning
- Design, copywriting, and content for every marketing email
- Email deployment, testing, and optimization
- Free email automation setup and integration with your stack
- Ongoing performance tracking and reporting
Result? You get branded, high-converting email campaigns that work while you focus on product, fulfillment, and growth.
Ready to Unlock Your Email Marketing Revenue?
Ecommerce brands crushing it in North America, The Netherlands, and Denmark are already using advanced email marketing services to capture more sales, increase customer retention, and boost lifetime value. CNBC news is shining a light on what’s possible—so why not get ahead of the curve?
Want to see what a done-for-you ecommerce email marketing service can do for your brand? Book your free strategy call with Flizz today.
Stop blasting. Start converting. Let’s make email your most profitable channel—starting now.
Frequently Asked Questions (FAQs)
What makes Flizz different from other email marketing firms for ecommerce?
Flizz specializes exclusively in done-for-you email marketing services tailored to ecommerce brands. We combine strategic planning, creative design, and seamless email deployment to increase sales, boost customer retention, and maximize lifetime value for Shopify stores, Amazon sellers, and DTC brands.
How can abandoned cart flows improve my ecommerce sales?
Abandoned cart flows are automated email sequences that remind customers of items left in their cart. These flows recover up to 20% of lost sales by offering timely reminders, discounts, or urgency cues, effectively converting hesitant shoppers into buyers.
Are Klaviyo flows important for ecommerce email marketing?
Yes, Klaviyo flows enable ecommerce brands to automate personalized email campaigns based on customer behavior and lifecycle stages. This automation improves engagement, retention, and revenue, making it a vital tool for ecommerce email marketing on platforms like Shopify.
Is free email automation really effective for ecommerce stores?
Free email automation tools can help startups implement basic workflows like welcome emails or simple abandoned cart reminders. However, for sophisticated ecommerce retention emails and advanced segmentation, partnering with an expert email marketing agency like Flizz ensures higher performance and ROI.
How does email marketing contribute to ecommerce customer retention?
Email marketing delivers targeted content such as post-purchase sequences and winback campaigns that nurture relationships with existing customers. This ongoing engagement increases repeat purchases and lifetime value, driving sustained ecommerce growth.